SPARC Volunteer Day Advert
A DPS print ad for SPARC to thank sports volunteers on international volunteers day.
For this brief SPARC wanted to thank sports volunteers on international volunteers day.
In 2008 volunteers day fell on a Friday so we saw an opportunity to empower people and encourage them to personally thank the volunteers involved with their own Saturday sport the next day. To achieve this, the concept also included an A4 sticker sheet insert with thank you notes that kids would be able to take with them and give to the volunteers the next day.
Initial sketch concept for client presentation
Sticker Sheet insert
Final illustrated print ad